Next registration opens October 8th /// Class begins November 5th
Style and Brand


Style and Brand


This product is provided by: Ben Sasso

Author: Ben Sasso

“How do I develop my photographic style and build a brand that brings in the right clients?” Not only is this one of the most frequent questions that Ben is asked, he thinks it is absolutely one of the most important. Having well-developed style and brand will create trust in your clients and confidence in your work, two things that are crucial to your success. Spoiler alert: It won’t happen overnight, but if you are ready to take the first step, this is it!

Topics Covered:

  • STYLE: Defining your style, creating clients that trust your vision, becoming an expert in your niche, attracting the best clients for you, booking clients faster and easier
  • EXPERIMENTATION: Evaluating and evolving your work, the importance of experimentation, taking risks, creating a style with depth, add to your bag of tricks
  • BRAND: Branding 101: what, why, and how, control how your work is perceived, brand consistency and enforcement, what are your two words?, how your brand can work for you

This self paced class is broken down into three main sections (Style, Experimentation, and Brand) that each include a few “homework assignments” for you to do on your own that will help you define your style and create a brand that moves your work and business forward. The information in this course is crucial for photographers to have a thriving career instead of a dwindling one.

This product is not eligible for DEFINE discount codes, and cannot be purchased with a DEFINE gift certificate.

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